#venture  any venturesome undertaking especially one with an uncertain outcome
  supertype:  task__undertaking__labor  any piece of work that is undertaken or attempted; "he prepared for great undertakings"
  subtype:  joint_venture__jointventure  a venture by a partnership or conglomerate designed to share risk or expertise: "a joint venture between the film companies to produce TV shows"
  subtype:  experiment  a venture at something new or different; "as an experiment he decided to grow a beard"
  subtype:  campaign__cause__crusade__drive__movement__effort  a series of actions advancing a principle or tending toward a particular end; "he supported populist campaigns"; "they worked in the cause of world peace"; "the team was ready for a drive toward the pennant"; "the movement to end slavery"; "contributed to the war effort"
     subtype:  advertising_campaign__advertisingcampaign__ad_campaign__ad_blitz  an organized program of advertisements
        subtype:  sales_campaign__salescampaign  an advertising campaign intended to promote sales
        subtype:  public-relations_campaign  an advertising campaign intended to improve public relations
     subtype:  anti-war_movement  a campaign against entering or continuing a war
     subtype:  consumerism  a movement advocating greater protection of the interests of consumers
     subtype:  campaigning__candidacy__candidature__electioneering__political_campaign__politicalcampaign  the campaign of a candidate to be elected
        subtype:  hustings  the activities involved in political campaigning (especially speech making)
        subtype:  whispering_campaign  the organized dissemination of derogatory rumors designed to discredit a candidate
        subtype:  stumping  campaigning for something by making political speeches (stump speeches)
     subtype:  ecumenical_movement  a movement among Protestant groups aimed at universal Christian unity
     subtype:  fund-raising_campaign__fund-raising_drive__fund-raising_effort  a campaign to raise money for some cause
     subtype:  feminist_movement__feminism__women's_liberation_movement__women's_lib__women'slib  the movement aimed at equal rights for women
     subtype:  gay_liberation_movement__gay_lib__gaylib  the movement aimed at liberating homosexuals from legal or social or economic oppression
     subtype:  lost_cause  a defeated cause or a cause for which defeat is inevitable
     subtype:  reform.campaign  a campaign aimed to correct abuses or malpractices; "the reforms he proposed were too radical for the politicians"
     subtype:  war  a concerted campaign to end something that is injurious; "the war on poverty"; "the war against crime"
     subtype:  youth_movement__youthmovement__youth_crusade__youthcrusade  political or religious or social reform movement or agitation consisting chiefly of young people
  subtype:  sallying_forth__sally  a venture off the beaten path; "a sally into the wide world beyond his home"
  subtype:  risk__peril__danger  a venture undertaken without regard to possible loss or injury; "he saw the rewards but not the risks of crime"; "there was a danger he would do the wrong thing"
     subtype:  chance  a risk involving danger; "you take a chance when you let her drive"
     subtype:  gamble  a risky act or venture
        subtype:  long_shot  a venture that involves great risk but promises great rewards
        subtype:  raise  increasing the size of a bet (as in poker); "I'll see your raise and double it"
           subtype:  doubling.raise__double  raising the stakes in a card game by a factor of 2; "I decided his double was a bluff"

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