#publicity__promotion__promotional_material__promotionalmaterial  a message issued in behalf of some product or cause or idea or person or institution
  supertype:  #subject_matter__subjectmatter__message__content__substance  what a communication that is about something is about
  subtype:  #public_relations  #blurb  #ballyhoo  #sales_talk  #ad  #sales_promotion
  part of:  #marketing.commercialism  the commercial processes involved in promoting and selling and distributing a product or service

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